Monday, 24 June 2013

NEWS FROM HOTELS.COM Club Sand-Swiss Index

Annual Club Sandwich Index (CSI) names Geneva as the most expensive city for a Club Sandwich, while UK comes in eighth

Geneva has taken over from Paris as the most expensive city in the world in which to order a Club Sandwich, at an average of £19.96, according to research released today by Using the classic hotel staple of a chicken, bacon, egg, lettuce and mayonnaise sandwich as a barometer of affordability, the Club Sandwich Index (CSI) offers holidaymakers an indication of the cost of living associated with their destination of choice.

The CSI average price is calculated from the real prices paid by guests for a Club Sandwich in 30 hotels in the capital or an important tourist city of each country surveyed, across five, four and three star categories.  In total, 840 hotels globally were canvassed.

Now in its second year, the Index reflects not only changes in the actual price of a Club Sandwich across the globe but also the effect of currency fluctuations.  Travellers will be pleased to note that, on the whole, prices are falling: the Genevan average of £19.96, although higher than any other destination, is also lower than last year's most expensive, which was £20.43 in Paris.

In the Swiss city, prices for the humble 'Club' ranged from an extraordinary £34.33 in one five-star hotel to a more reasonable £9.27 in a three-star establishment.  Gastronomic hub and last year's chart topper, Paris, this year slipped to number two with a new average of £17.99, closely followed by Oslo, which held on to the number three spot with £17.51.

In the UK the average Club Sandwich came in at £13.53, with prices ranging from £26 to £6, putting Britain in eighth on the table. 

India's New Delhi remained the cheapest destination to buy a Club Sandwich, with an average price of just £5.97, although several other holiday favourites also appeared under the £10 threshold, including Madrid (£9.68), Rio de Janeiro (£9.44) and Bangkok (£7.74).

Alison Couper from said: “The Club Sandwich, available on hotel menus across the globe, is the perfect spending barometer, helping tourists factor into their travel plans the everyday cost of simple items such as food and drink.  The price changes when comparing 2013 to 2012 hide a complex story of factors from changes in the local price of basic food items through to currency fluctuations.  The beauty of the CSI is that we are able to offer travellers a simple price comparison to show how far their money may stretch in each country."




Cow & Gate, the baby feeding brand, is searching for little ones to be the personalities of a new advert, who will be found through the brands new campaign, Dance Dance Baby.

Whether it’s bouncing on their bottoms or whirling around, little ones love moving to music as a way to express themselves, and Cow & Gate wants to celebrate seeing their personalities come to life.

Following up the hugely popular 'Supergroup' TV ad, Cow & Gate is putting out the call for UK parents to share videos of their little ones personalities.

Parents are invited to upload videos via Dance Dance Baby of their little one, aged between nine months and three years, for the chance to be featured in Cow & Gate’s new advert. All videos must be uploaded by 15th July 2013.

Bruce Newman, Cow & Gate Marketing Manager comments: "At Cow & Gate we love it when little one’s show their personalities, which is why we're really excited about our new brand activation to find little personalities to star in our new advert.”

For more information visit